Hochelaga-Maisonneuve · Mercier–Hochelaga-Maisonneuve
l Alternatif · Phase 1
2251 avenue Aird · Montréal
Espace Loft is a real estate team at eXp Agence Immobilière.
Available units
Units available at l Alternatif · Phase 1.
Every loft currently listed at this address, whatever the brokerage. We keep the list current ourselves.
Inventory verified on October 16, 2026
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The building’s story
This is where shoe boxes were made. The James Muir & Co. factory stood at the corner of Aird and Rouen streets in Hochelaga-Maisonneuve, and the building is still standing.
It dates from 1910: three storeys of detached industrial building, still shown under renovation and for sale in a 1994 archive photo. The declaration of co-ownership was signed in 2002, when the factory became L'Alternatif I, 38 units, a true hard loft where you live inside the original structure.
The units are not alike. According to our information, you will find units from 714 sq. ft. to 2,186 sq. ft., from small one-bedroom lofts to large two-bedroom lofts, some with indoor parking, depending on the unit. The basement also holds residential units and indoor parking spaces.
The neighbourhood is made for walking. Maisonneuve Market and the Olympic Stadium are a few steps away, and Viau metro station is about an 11-minute walk.
This place is for people who prefer a building with working-class history to a new condo, and who like a wall that has already served a purpose.
Every loft has a story. L'Alternatif I's begins with a shoe box factory. Our job is to help you find the one that becomes yours.
Olivier Mailloux and Amélie Flanagan
Architectural features
- Built in 1910, former James Muir & Co. shoe box factory
- Converted to condominiums in 2002
- 38 units over 3 storeys
- According to our information, units range from 714 sq. ft. to 2,186 sq. ft.
- Some units with indoor parking
- Viau metro about an 11-minute walk
- Maisonneuve Market and Olympic Stadium a few steps away
Building amenities
- Indoor parking
The numbers · 2025
A few numbers on the building.
- Units sold
- 1
- Average price
- $480,000
- Average price / sq. ft.
- $438
- Condo fees / sq. ft. / month
- $0.35
Source: Centris, transactions closed from January 1 to December 31, 2025, compiled by Espace Loft.
The complete sales and rental statistics for this building.
Get the complete statisticsNearby
The good addresses, a short walk away.
Maisonneuve Market, Olympic Stadium, Viau metro station
- Metro Viau11 min à pied
- Metro Pie-IX17 min à pied
Other buildings
To compare before you decide.
Other loft buildings in the same area, to compare volumes, fees and shared spaces.

Your broker for this building
We know l Alternatif · Phase 1.
We follow this building one listing at a time: the corner units, the floors that catch the sun, what the co-ownership fees actually cover. That’s been our specialty since 2010.
“My job isn’t to sell you this building. It’s to tell you honestly whether it’s the right one for you, or whether we should look elsewhere.”
Whether you’re comparing two buildings, ready to make an offer, or just curious what a loft looks like inside, we take the time it takes. No pressure.



